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Commodity Trading Discussion Forum

The Chiefs of Auto manufacturers...

Posted By: Seall
Date: Thursday, 24 July 2008, at 7:02 p.m.

Like CFOs and CEOs and Marketing Research directors and VPs...what exactly do they do..?

It has been three years that Hybrids came to US and showed success...now there is a waiting list to buy, while the yards are full of Trucks and SUVs produced by FORD, GM and CHYR...

Does it really take three years to 'get it'..? Or is it $4/gallon gas...or is it when the balance sheet really has multiple red flags. Even now Ford wants the US Govt to fund 'Battery technology'..where was it, a few years ago, when Fed could ve funded that than Fuel Cell?.

The CEO seems to be counting on CFO...who is counting on sales forecats...and is cooking books to 'look good to investors'. While sales/Marketing is counting on:

A Commercial:

'New Chevy has On-Star...does Camry or Accord has it..?
would you buy a car w/o On-Star ?'

OR

'New Hummer can move heads...'

Well that Hummer may have tobe moved out of US, since none is bidding that division on sale by GM.
Now Ford will 're-tool' truck division to produce cars..it will be a year before an EV will come out, by whuch time some of these can and will happen:

1. Toyota will dominate the US market with a New Hybrid, rechargeable at home/work...besides already being number 1 in the world already.
2. Gasoline prices will be lower after a year and the gas cars will be still cheaper than Hybrids...so trend may still be to avoid expensive hybrids.
3. The electric charge will need lot of power to be pulled through current power grid which already seems tobe stretched....leading to price hike in electric rates[to fund rebuilding of it]
4. Chinese or Koreans will be here with a Hybrid-EV much cheaper than Ford's and will offer free battery replacements 'just to compete'...hurting US manufacturers, who still be stuck with health-care costs and retirement plans.

5. Some manufacturer will be here with a Nat gas car, that one could charge/fill from home supply....and may cost 5 to 7c per mile.

If you want to print this message, you might have better results, and waste less paper if you print this printer friendly page.

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